TBCC On-Demand: After-Event Content Rollout

Endomag

Endomag

Lead In-House Graphic Design, Campaign Design

Lead In-House Graphic Design, Campaign Design

Feb 2023

Feb 2023

TBCC On-Demand: After-Event Content Rollout

Endomag

Lead In-House Graphic Design, Campaign Design

Feb 2023

Endomag hosted an event that brought together the world's leading breast cancer surgeons. One of our key marketing goals for the year was to extend the reach of the insightful discussions and debates from this event. We branded this initiative 'TBCC On-Demand'.

As the lead in-house graphic designer, I was responsible for developing the visual identity system for TBCC On-Demand. My focus was on creating video thumbnails that would both engage and inform our audience, while also establishing a reliable template system to streamline future event rollouts for subsequent seasons of content.

As the lead in-house graphic designer, I was responsible for developing the visual identity system for TBCC On-Demand. My focus was on creating video thumbnails that would both engage and inform our audience, while also establishing a reliable template system to streamline future event rollouts for subsequent seasons of content.

My objectives:

Creating a visual identity system for video thumbnails that can categorize and visually differentiate various topics.

Provide templates for Figma, InDesign and After Effects to streamline future content creation and enable scalability.

Design thumbnails with versatile layouts that can be adapted for social media, email marketing, and print materials.









This project was a rewarding opportunity to contribute to the circulation of important information within the breast cancer research community. By creating a scalable and cohesive design system, I ensured that the TBCC's valuable content could reach and resonate with a wide audience, now and in the future.

To see more, visit TBCC On-Demand

More projects