Following TBCC, an event that brought together the world’s best breast cancer surgeons, Endomag aimed to extend the impact of its insightful discussions and debates. To ensure broader access, my team and I launched 'TBCC On-Demand', a post-event content rollout designed to share key takeaways beyond the event itself.
My objectives:
Create a visual identity system for video thumbnails that can categorize and visually differentiate various topics.
Design thumbnails with versatile layouts that can be adapted for social media, email marketing, and print materials.
Provide templates for Figma, InDesign and After Effects to streamline future content creation and enable scalability.
This was a rewarding project that supported the sharing of important information. The design toolkit helped the content reach a wider audience and made it easier to repurpose in the future.
To see more, visit TBCC On-Demand
